From Side Hustle To Main Hustle
London, England
For the ‘From Side Hustle to Main Hustle’ event, we worked with eBay, Small Business Britain, and Forum Europe to design and produce a fully branded event space originally planned for the Houses of Parliament. The brief required a functional environment featuring exhibitor stands for eBay sellers, guest seating, catering points, and a presentation stage that reflected the identities of both organisations.
Using floorplans, video tours, and reference photography, we developed accurate layouts and detailed planning documents for the space. We also delivered cohesive branding across signage, exhibitor stands, and event graphics, adapting brand guidelines and assets to create impactful visual communication. Renders and visuals enabled stakeholders to clearly understand how the environment would look and function.
When the venue changed unexpectedly, we redesigned the entire event layout for the new site, updating all plans, graphics, and visuals to ensure a seamless transition and maintain the quality and intent of the original concept.
